CITIBANK

CITIBANK  LAUNCHES THE JOYTM:  AN ATM THAT BRINGS PEOPLE JOY

/ EVENT  ACTIVATION /

ECD/AD: Jim Kotulka, ECD/CW: Avery Gross, CD/AD: Lim Win,  ACD/CW: Spencer  Campbell

 
 
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The JOYTM  dispensed JOY (aka prizes).

JOYTM Case Video

JOYTM Case Video

Play Video

CITIBANK TURNED KHALID FANS INTO LIVE BACKUP SINGERS ONSTAGE USING #KHALIDTODAY

/ TODAY SHOW ACTIVATION /

ECD/AD: Jim Kotulka, ECD/CW: Avery Gross, CD/AD: Lim Win,  ACD/CW: Spencer  Campbell

#KHALIDTODAY

All fans had to do was record a video of themselves singing the chorus to Khalid's song

"Location" and share it on Instagram or Twitter with the hashtag #KhalidTODAY

To kick things off, Khalid reached out to his fans on social media.